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The team at Sega Amusements International wanted to update you on how we are reacting to the challenges of the Coronavirus COVID-19.

Are you looking for the next big ball drop game in the industry? Well look no further as Hoop It Up is the ultimate skill redemption that’s getting a lot of buzz from operators.

SEGA showcased a stellar line-up of games at EAG 2020, that impressed visitors at the show. This year the company put a spotlight on its brand new and recent hit products.

Sega is set to present an unmissable line-up of games at EAG next week across four stands (550, 550A, 550B and 550C). The hit international Entertainment, Attractions and Gaming show (EAG) will be taking place from 14th to 16th January at the ExCel London.

SEGA’s stellar line-up of games have hit the spot, according to visitor's reaction to the company’s recent IAAPA show. Games across all major genres from video, merchandise and redemption were exceptionally well received.

SEGA, a leading amusement games developer and manufacturer, is set to impress at IAAPA with a stellar line-up of video, redemption and prize kids games. Sega’s two booths 1506 and 1606, will be the place to be at IAAPA.

SEGA announces the launch of MISSION: IMPOSSIBLE ARCADE at IAAPA!

The team at Sega is very excited to unveil unveil Shoot It Win It, Cubic 4 Catcher and Centipede Chaos for the first time in Europe at next week’s IAAPA Expo Europe.

ATV Slam is the latest video racing game from the legendary game developer and manufacturer SEGA. This spectacular new game takes All-Terrain Vehicle (ATV) racing to a whole new level. Packed with cutting edge technology and custom features, players will experience the most realistic ATV racing ever.

Staff from Sega Amusements recently completed a challenging walk to the summit of Pen Y Fan the highest peak in South Wales at 886m to raise money for the Fragile X Society.